What is a Real Estate Auction?
A real estate auction is an innovative and effective method of
selling real estate. It is an intense, accelerated real estate
marketing process that involves the public sale of any property --
including those that are non distressed -- through competitive bidding.
How will an Auction Benefit Me?
The real estate auction is a win-win proposition for everyone
involved.
BENEFITS TO THE SELLER:
- Buyers come prepared to buy
- Quick disposal reduces long-term carrying costs, including taxes &
maintenance
- Assurance that property will be sold at true market value
- Exposes the property to a large number of pre-qualified prospects
- Accelerates the sale
- Creates competition among buyers - auction price can exceed the
price of a negotiated sale
- Requires potential buyers to pre-qualify for financing
- The seller knows exactly when the property will sell
- Eliminates numerous and unscheduled showings
- Takes the seller out of the negotiation process
- Ensures an aggressive marketing program that increases interest
and visibility
BENEFITS TO THE BUYER:
- Smart investments are made as properties are usually purchased at
fair market value through competitive bidding
- The buyer knows the seller is committed to sell
- In multi-property auctions the buyer sees many offerings in the
same place at the same time
- Buyers determine the purchase price
- Auctions eliminate long negotiation periods
- Auctions reduce time to purchase property
- Purchasing and closing dates are known
- Buyers know they are competing fairly and on the same terms as all
other buyers
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